On day two of PCMA Convening Leaders, we were treated to a moving speech by famed endurance swimmer, Diana Nyad, who shared her challenges and triumphs with a packed audience in the Skyline Ballroom, here at Chicago’s McCormick Place. “I am a fanatic,” she declared and that it was her fanaticism that carried her through the toughest obstacles along her path to becoming the first person to swim from Cuba to Florida without the aid of a shark cage.
Later this morning graphic designer, Emily Oberman, gave an engaging talk on the pervasiveness of design. “Design is in everything you do,” she claimed, whether we realize it or not. She presented examples from her portfolio, including logo designs for Saturday Night Live and The Tonight Show Staring Jimmy Fallon and a rebranding of Bike New York, a bicycle advocacy group.
Emily’s emphasis on design, entertainment and engagement—and how these three things work together—resonates with us at Lanyon, both for ourselves as a technology company and for our clients, who rely on our technology to manage their meetings, events and travel.
We’re dedicated to providing solutions that help planners design their web and mobile presence and to give them the power to entertain and engage with their audience. At the same time, we’re constantly redesigning ourselves. We’re updating our look, improving the way our products work together and redefining the way people think about meetings, events and travel.
“Your design is your identity.” At Lanyon, we couldn’t agree more. And the power of design is the power to reinvent, again and again. We hope that you keep an eye on us as we continue to reinvent the science of bringing people together.