Leveraging Your Combined Hotel Spend —The Time is Now!

Posted by Kevin Iwamoto on 03/20/2015

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Recent reports, studies and articles have all come out from Smith Travel Research (STR), PwC, American Express and Carlson Wagonlit — as well as industry associations like MPI, GBTA and PCMA — consistently saying that not only are hotel occupancy percentages up (in some cities by double digits), but the Average Daily Rate (ADR) has significantly increased as well.

So if you’re a travel procurement buyer, category manager, hotel program administrator, meetings/events manager, etc.: Listen up! All of these combined increases are going to rock your budget and space availability world in 2015 and 2016.

Basically, these indicators substantiate the supply and demand dynamics that exist in our industry whether you work on the corporate and/or meetings/events side of the fence. In layman’s terms, your company is going to be fighting for room and facility space — and paying higher deposits and rates for it as well.

The only way you’re going to be able to have any kind of leverage in your annual (and ongoing) negotiations is by leveraging and combining your transient hotel volume data along with your meetings/events data. It also would help your negotiations if you have supplier market share breakdowns, top and tertiary city information, volume forecasts, and — last but not least — your ability to move market share in exchange for sustaining discounts and amenities for 2015 and 2016.

You may also have to revisit your existing travel policies and GDS-OBT booking engine rules to demonstrate your credibility and seriousness in moving supplier market share; the hotel suppliers you’re talking to are providing discounts and amenities to corporations that can demonstrate market share movement.

Using powerful technology systems will not only make these strategies a reality, it will greatly shorten your efforts to put together the metrics and analytics you’ll need to show your suppliers during negotiations.

Now — more than ever — you need data, analytics and a commitment to move business in order to receive corporate discounts. There’s no more room for procrastination.

Here’s a great article from Meetings and Conventions magazine about this current situation: Read More.

Do you have any best practices to share? If so, share them with us!


Cvent and Lanyon Announce Merger

Posted by Lanyon on 11/29/2016

Cvent and Lanyon have merged


Lanyon Launches Smart Events Cloud 2016

Posted by Lanyon on 09/19/2016

Lanyon Launches Smart Events Cloud 2016


Meetings Today-Lanyon Launches Smart Events Cloud 2016-July 2016

Posted by Patrick Mendoza on 07/26/2016

Lanyon, a meetings and travel software company, released a new version of its Smart Events Cloud platform that features a number of significant enhancements, a simplified user interface and improved scalability.


Lanyon Launches New Functionality and Salesforce Integration for the Company's Smart Events Cloud®

Posted by Lanyon on 07/25/2016

New release delivers event ROI transparency for marketing teams


Lanyon Selected as Event technology Provider by Meeting Professionals International

Posted by Lanyon on 06/15/2016

Lanyon Selected as Event Technology Provider by Meeting Professionals International


Meetings and Conventions Magazine — 5 Tips to Make Your Event More Environmentally Friendly — May 2016

Posted by Lanyon Staff on 05/11/2016

Earth Day fell on April 22 this year. As happens every year, people from around the world agreed on that day to turn off lights, reflect on ways to make our planet cleaner and take steps to reduce waste. 
As we in this industry know, bringing together thousands of people can create a great deal of waste and emissions. However, we can make conscious decisions every day, at every event, to make sure we are doing all that we can to make our events environmentally friendly.

Read the original article here.


Lanyon Selected to Power GBTA’s Worldwide Events

Posted by Lanyon on 05/02/2016

Dallas, Texas (April 28, 2016) — Lanyon, a global leader in meetings, events and travel software, today announced that the Global Business Travel Association (GBTA) has selected the company’s RegOnline® software to power their global events. The agreement reinforces Lanyon’s commitment to provide best-in-class software to the association marketplace.


How Dreamforce Mastered Event Registration With Salesforce’s Scott Owens

Posted by Lanyon on 04/25/2016

Salesforce, the world’s leading CRM technology provider, is one of the most recognizable names in the tech industry. And with over 172,000 attendees, their flagship event, Dreamforce, is the largest software conference on Earth. They’re also a Lanyon customer.


PCMA Convene – 5 Tips to Max Out Your Mobile Event App – April 2016

Posted by Lanyon Staff on 04/11/2016

If you’ve attended an event, or even walked around any street recently, it’s a safe bet you saw a lot of folks walking around with their heads down, eyes trained on their smartphones, thumbs busily scrolling up and down their screens.

What’s so awesome about their phones? Most likely, they were engaged with an app. 


...read the original article here.


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