3 Things to Avoid When Producing Your Event Promo Video

Posted by Cece Salomon-Lee

We learned 3 major lessons from creating our first event promo video in house – the one for Lanyon Live 2016. We decided to write up those lessons (and the solutions we found most helpful), to hopefully help you create your own event video! Great event videos don’t just happen. It takes the work of brilliant planners – and a little elbow grease.

READ MORE

Kevin Iwamoto Blog

VIEWS  


Kevin Iwamoto
Vice President of Industry Strategy at Lanyon
PREVIOUS   1|2|3|4|5|6|7|8|9|10... NEXT 

Kevin Iwamoto
Vice President of Industry Strategy at Lanyon

The Next Chapter Awaits…

Posted by Kevin Iwamoto on 05/04/2016

Kevin Iwamoto, Vice President of Strategy & Godfather of SMMP, says “goodbye” as he transitions into retirement from Lanyon, and joins our Strategic Advisory Board.


READ MORE


10 ways to stay “green” this Earth Day

Posted by Kevin Iwamoto on 04/21/2016

The Godfather of SMMP, Kevin Iwamoto, talks about the past, present and future of “green events,” including a top ten list of how to keep your meetings and events Earth-friendly.


READ MORE


Baffled by Marketing Metrics? Here’s the Top 10 Things You Should be Measuring At Your Event

Posted by Kevin Iwamoto on 04/14/2016

You know that you can use event management technology to collect data at your event – but how do you make sense of all that information? This top ten list demystifies the confusion and provides real insights for meeting organizers to consider and start gathering the metrics that will make a difference in their jobs and careers.


READ MORE


April 14 is Dedicated to Meetings Professionals – Let’s Celebrate #GMID16

Posted by Kevin Iwamoto on 04/07/2016

 What’s GMID, you ask? GMID stands for Global Meetings Industry Day.


READ MORE


Do You Bleisure?

Posted by Kevin Iwamoto on 03/23/2016

Many corporations allow and encourage bleisure trips,and have built into their travel policies verbiage that outlines the guidelines for bleisure travel – Kevin Iwamoto jumps on this trending topic and tells us what bleisure is all about.


READ MORE


Travel 2.0: Goodbye Corporate Travel Policies

Posted by Kevin Iwamoto on 03/10/2016

Is your company considering eliminating their global travel policy? Here’s a deep dive on the pros and cons, as well as the possible implications of such a risky move – from our very own “Godfather of SMMP” and travel guru, Kevin Iwamoto.


READ MORE


Hotel Company Consolidation Continues

Posted by Kevin Iwamoto on 03/03/2016

The recent trend in hotel consolidation is something we (consumers) need to be aware of. Our resident travel guru and “Godfather of SMMP,” Kevin Iwamoto, shares his insights.


READ MORE


5 Steps Associations Need to Take to Remain Relevant to Millennials

Posted by Kevin Iwamoto on 02/18/2016

The current data sets about association membership reveal something that all associations need to pay attention to: declining membership. Associations need to be reviewing the membership metrics and surveying the impressions of members frequently, in order to remain relevant to their members.


READ MORE


PREVIOUS   1|2|3|4|5|6|7|8|9|10... NEXT 

Explore our Blog by Author



Kevin Iwamoto
Vice President of Industry Strategy at Lanyon

READ MORE

Anthony Miller
Chief Marketing Officer at Lanyon

READ MORE

Lanyon Staff
A variety of personnel from Lanyon

READ MORE

Patrick Mendoza
Director of Corporate Communications at Lanyon

READ MORE